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Books

Books by Michael Nnaleche

Practical books built from real work, published by Nnaleche.com Publishing.

The Profit Leak by Michael Nnaleche, book cover

The Profit Leak

Many online stores do not have a traffic problem first. They have a leak. Buyers arrive, look around and leave for reasons the owner never sees.

This book walks the buying path the way a customer does, using findings from more than 100 store audits. It covers starting out, getting found in search and AI answers, fixing leaks in the right order, and running paid ads that pay.

  • How to make your store easier for AI answers to find and quote
  • The contradictions that make buyers hesitate at checkout
  • Meta and Google ads that feed a store that holds water
  • A hands-on check in every chapter, for beginners and seasoned sellers